By Susan Butler, N.Y.
Primary Wave Music Publishing has landed a deal with Aerosmith frontman Steven Tyler. Set up as a strategic partnership, the deal includes the acquisition of an interest in Tyler's share of copyrights -- about 160 songs -- and an agreement to market songs he has written and co-written.
Among the hits under the deal are "Walk This Way," "Love In an Elevator," "Janie's Got a Gun," "Dream On," "Sweet Emotion" and "Jaded."
Even though the band broke through with major hits in the 1970s, 18 Aerosmith albums have hit Billboard charts since 1985, which include greatest-hits packages. And in the last 15 years, 33 singles made the charts. In 2001, Aerosmith was inducted in the Rock and Roll Hall of Fame.
Larry Mestel, partner/CEO of Primary Wave, announced the deal today.
"Primary Wave takes publishing to the next level," Tyler says. "It's the perfect place for my catalog. I love the passion and commitment that Larry and his team put into marketing songs."
Stage Three Music controls part of the Aerosmith catalog, while EMI Music Publishing administers the remainder of Tyler's interests in the band's songs. Mestel says that Primary Wave will be working with those publishers, bringing marketing ideas and opportunities to them.
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